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*20% discount will be applied to the second item only

THE MISWAK

The oldest method of oral hygiene is beneficial,
portable and easy to use
Over the years, dental researchers and medical publications have studied the natural antibacterial properties found in the miswak, which is extracted from the roots and branches of a very particular tree called the Salvadora Persica, or Arak tree. Several of these studies reveal that when used correctly, the miswak can have a positive impact on your oral hygiene through:

‚ÄĘ Plaque reduction
‚ÄĘ Teeth whitening
‚ÄĘ Fighting bad odor
‚ÄĘ Killing bacteria
‚ÄĘ Increasing salivation
‚ÄĘ Helping with nicotine addiction
natural toothbrush miswak case stick
The Salvadora Persica has also been noted to carry natural remedies in its berries and leaves, in addition to its roots and branches. In 2008, the World Health Organization recommended the miswak as a healthy alternative to the toothbrush.

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ūüĒĹ ABOUT MISWAK ūüĒĹ

THE CUTTER CASE

A modern home for an ancient secret.
1) PEEL

The cutter's sharp blades help peel the outer layer of the miswak to reveal the natural bristles on the inside.

2) SEPARATE

The hidden cone feature helps separate the bristles to make for easy and effective brushing.

3) CUT

The cutter can also be used to cut the used tip of the miswak off when you're ready for a fresh one.

4) STORE

The tube is designed to store the miswak and keep it fresh and moist, with ventilation holes at the bottom.

HOW TO USE MISWAK CUTTER CASE


THE STARTER KIT

The Starter Kit has everything you need to get the full miswak experience. Each box includes a Cutter Case in the color of your choice and two fresh miswaks, along with a comprehensive instruction guide. The Starter Kit also makes for a great gift for any occasion.

RAMADAN - A MONTH OF GIVING

The blessed month of Ramadan is coming soon! It's the best time to show appreciation to your loved ones. Surprise your family, friends, teachers, colleagues or clients with the Miswak Cutter Case from This Toothbrush, as a special and meaningful gift.
This image for illustration purposes only
natural toothbrush miswak case stick

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Modern, unique and sophisticated
natural toothbrush miswak case stick

The miswak is a natural toothbrush

The oldest method of oral hygiene is beneficial, portable and easy to use.
History of dental hygiene from the National Museum of Dentistry.
The miswak, along with other forms of chewing sticks, is considered to be the first documented form of dental hygiene. It is still commonly used in the Middle East, North Africa, and Central and Southeast Asia and is arguably the best-kept secret of the ancient world.

In Islamic cultures, the miswak is considered to be ‚Äúsunnah‚ÄĚ, referring to the daily practice of the prophet Mohammad (PBUH), who recommended it as part of a daily health regimen.

A natural herbal remedy

Natural

The miswak is cut from the fibrous roots and branches of the Salvadora Persica tree, also known as the Arak or Peelu tree. Our miswak is hand-picked and cut from plantations just outside of Karachi in Pakistan and vacuum-sealed to retain moisture and freshness.

Beneficial

Studies have shown that the miswak contains natural antimicrobial properties that help clean and whiten teeth, without the need for water or toothpaste. These properties include natural abrasives, antiseptics, astringent, enzyme inhibitors, and fluoride.

Traditional

The miswak is considered to be the oldest natural toothbrush in history. It has been used for centuries in the Middle East, North Africa, and Central & Southeast Asia. In Islam, it is considered "sunnah", referring to an essential manner of life recommended by the Prophet (PBUH).
natural toothbrush miswak case stick
natural toothbrush miswak case stick

How to use the Miswak:

PEEL: Peel about 1 cm of the outer layer of the miswak to reveal the inner bristles.

SEPARATE : Chew on the tip of the miswak to soften the bristles. You can also use your thumb to separate them.

BRUSH: Holding the miswak perpendicular to your mouth, brush your teeth in a circular motion. Allow the bristles between the gaps of the teeth for a good floss.

CUT: When the tip of your miswak gets dry, use a knife to cut the tip off. Repeat the first step when you're ready to use it again. We recommend cutting the tip off once a day.
natural toothbrush miswak case stick

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natural toothbrush miswak case stick

STORY & PRESS

From New York to Dubai

When Leen Sadder threw away a tube of toothpaste after class one day, she never imagined it would be the start of a journey that would lead her to move to Dubai and have her name appear in media reports from around the world.
The 30-year-old was following instructions to "redesign the first thing you throw away" as part of a project in her product design class at the School of Visual Arts in New York. When that thing turned out to be a tube of toothpaste, the student Sadder decided to research the historical traditions around dental hygiene. "I came across an article from the World Health Organisation about the miswak," she said.
Miswak is an organic and natural teeth cleaning stick that comes from the salvadora persica, or arak, tree. It has been traditionally used for oral hygiene in Middle Eastern, Asian and African countries since ancient times and is thought to have antibacterial and plaque-reducing properties.
The product, now known as THIS Toothbrush, launched two years ago and "it's been doing great," Sadder said. "There is definitely a demand for something modern that's still tied to heritage." What started off as a student project soon attracted a massive audience, both from religious and natural health audiences.
-credit UAE Potrait of Nation
natural toothbrush miswak case stick

Modernising the miswak

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FREQUENTLY ASKED QUESTIONS

WHAT DOES THE STARTER KIT INCLUDE?

You'll get a Cutter Case in the color of your choice, two vacuum-sealed miswaks and an instruction pamphlet all in our signature packaging.

WHAT MATERIAL IS IT MADE OF?

The Cutter Case is manufactured at our partner's factories in Shenzhen, China. The blades are hand-sharpened stainless steel and the rest of the casing is made of a copolyester called Eastman Tritan.

IS THE BLADE SAFE?

The Cutter Case is designed to lock when the cap is screwed onto the tube, and unlock when it is in use. Always make sure the cap is securely locked on the tube during storage, and keep away from children.

HOW DO I WASH THE CUTTER CASE?

The tube can be easily washed in a regular dishwasher or by hand. The cap should be washed by hand with water and soap whenever needed. Be careful with the blades while washing.

IS THE CUTTER CASE DISPOSABLE?

The case is designed to be used over time with multiple Miswak sticks. As long as the tube is regularly cleaned and the blade is still in tact, the Cutter Case can be used for an extended period of time.

HOW OFTEN SHOULD I USE THE MISWAK?

You can use it as often as you like- it works great in between meals and on the go since you don't need water or toothpaste.

IS IT BIODEGRADABLE?

Yes, the miswak is 100% biodegradable.

WHERE SHOULD I STORE IT?

To keep your miswak fresh, store it in a dry environment where it can breathe, away from sunlight. Avoid keeping it in the bathroom as it is highly absorbent. Our Cutter Case has a special tube with ventilation holes perfect for storing the miswak on the go.

DOES IT HAVE AN EXPIRATION DATE?

It doesn't expire, but it does lose freshness over time. Because it's a natural product and reacts to its surroundings, it may dry up or get too moist so it's best to use it within 1 month of purchasing it.